Our Story
Our Future
Enjoyment and Peace of Mind with every adventure.
Day after day, we at Subaru are hard at work, closely scrutinizing the modern values that should be built into the kind of automobile you’ve come to expect from Subaru

Delivering the next generation of Subaru vehicles.
The Subaru Global Platform

Providing:
- World-class collision safety
- High spec components integrated into a practical structural layout
- High maneuverability with new suspension geometry (agility, stability, and hazard avoidance)
- Maximized interior space with highly efficient packaging
Towards 2020 & Beyond
Technological Advancement of Safety & Environmental Performance

Concept Models
What makes a Subaru what it is? What makes an automobile more than just a car? We at Subaru have an inexhaustible passion for continuously facing challenges that lead to the future.
2018 Geneva Motor Show: SUBARU VIZIV TOURER CONCEPT

SUBARU VIZIV TOURER CONCEPT was designed based on the brand design philosophy "Dynamic x Solid". Combining the various values into the tourer style body...
Learn more : SUBARU VIZIV TOURER CONCEPT
2017 Tokyo Motor Show: SUBARU VIZIV PERFORMANCE CONCEPT

Subaru VIZIV Performance Concept is a sports sedan concept model that embodies the brand’s vision for the future of making cars that deliver Enjoyment and...
Learn more : SUBARU VIZIV PERFORMANCE CONCEPT
2016 Los Angeles Auto Show: SUBARU VIZIV-7 SUV CONCEPT

We have a big vision for the future Subaru SUV, and the SUBARU VIZIV-7 SUV CONCEPT demonstrates just how big we are willing to go. Its sense of scale stems from...
Learn more : SUBARU VIZIV-7 SUV CONCEPT
2015 Tokyo Motor Show: SUBARU VIZIV FUTURE CONCEPT

The SUBARU VIZIV Future Concept is a concept car that embodies the future of enjoyment and peace of mind, which are the core values of the Subaru brand. Self-driving...
2014 Geneva Motor Show: SUBARU VIZIV 2 CONCEPT

We envision a world without limits. A world without barriers or tradeoffs. A world where your peace of mind permits you to go and do the things that bring you enjoyment every...
2013 Geneva Motor Show: SUBARU VIZIV CONCEPT

Highlighting the next generation of Subaru innovation in its design philosophy and cutting-edge technology, this bold crossover heightens the potential of Subaru...